{"id":21,"date":"2025-05-24T14:27:00","date_gmt":"2025-05-24T14:27:00","guid":{"rendered":"https:\/\/primero.wingfielddigital.com\/?post_type=work&#038;p=21"},"modified":"2025-05-25T14:33:27","modified_gmt":"2025-05-25T14:33:27","slug":"whatthefanta","status":"publish","type":"work","link":"https:\/\/primero.wingfielddigital.com\/index.php\/work\/whatthefanta\/","title":{"rendered":"#whatthefanta"},"content":{"rendered":"\n<p>We&#8217;re thrilled to share the completion of a dynamic project in collaboration with our US partner agency, IfThen, for the Canadian rollout of the 2023 Fanta #whatthefanta campaign. Our team transformed the Fanta brand page into a spooky interactive experience, inviting users to guess the newest Fanta flavor and participate in a fun game for a chance to win Cineplex movie tickets!<\/p>\n\n\n\n<p>Don Jagoda Associates (DJA) expertly managed the sweepstakes data and prize fulfillment, while we seamlessly integrated everything into Coca-Cola&#8217;s AEM platform. This project was a complex undertaking with many moving parts\u2014thankfully, none of them were body parts! The successful execution showcases our commitment to delivering engaging and innovative campaigns that resonate with audiences.<\/p>\n","protected":false},"featured_media":24,"parent":0,"template":"","meta":{"_acf_changed":false},"project-type":[3],"class_list":["post-21","work","type-work","status-publish","has-post-thumbnail","hentry","project-type-development-qa"],"acf":[],"mb":[],"mfb_rest_fields":["title"],"_links":{"self":[{"href":"https:\/\/primero.wingfielddigital.com\/index.php\/wp-json\/wp\/v2\/work\/21","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/primero.wingfielddigital.com\/index.php\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/primero.wingfielddigital.com\/index.php\/wp-json\/wp\/v2\/types\/work"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/primero.wingfielddigital.com\/index.php\/wp-json\/wp\/v2\/media\/24"}],"wp:attachment":[{"href":"https:\/\/primero.wingfielddigital.com\/index.php\/wp-json\/wp\/v2\/media?parent=21"}],"wp:term":[{"taxonomy":"project-type","embeddable":true,"href":"https:\/\/primero.wingfielddigital.com\/index.php\/wp-json\/wp\/v2\/project-type?post=21"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}